Tech

Subscribe with Google lets you pay for online news subscriptions

Subscribe with Google lets you pay for online news subscriptions

Under the Google News Initiative, the company said it would be rolling out new features to help boost publishers' subscription numbers and provide them with better tools to analyse and understand their readership. Google is serious about supporting these goals, too, pledging to invest $300 million over the next three years.

The worldwide movement means Google will partner with news publications to help highlight the most accurate information possible. Google in a blog post accepts that it is "becoming increasingly hard to distinguish what's true (and not true) online".

Sauerberg said not all tech giants have put publishers at the top of their priority lists, but for now, "I feel really good we're at the top of the list for Apple and for Google". The search engine said it plans to add more news publishers soon. The firm is launching Disinfo Lab, alongside the First Draft, to combat misinformation and disinformation during elections and breaking news moments. Google says it's hoping to make this signal available to more news organizations this year.

The second part of the initiative involves helping news organisations grow their digital revenue.

Evolve business models to drive sustainable growth: The company is launching "Subscribe With Google," a way to let readers more easily subscribe to news content that is kept behind paywalls.

Google announced a bunch of news-related stuff today that touches on a number of subjects related to news gathering and sharing.

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As part of the focus on improving Google's newsfeed, the company has committed to refining its search, news and YouTube algorithms to favour "authoritative sources" over relevance.

Furthermore, Google also pledged to invest Dollars 300 million over the next three years, according to The Verge.

The Google News Initiative continues with that work to downplay specious "news" articles in search results.

Google did not release the names of specific launch partners, but the video on YouTube includesthe New York Times COO Meredith Kopit Levien, Digital Trinity Mirror editor-in-chief Alison Gow, El País chief digital officer Noemí Ramírez, and Times of India COO of digital news Puneet Gupt. It was one of several announcements the search giant made in NY to improve ties with publishers whose content helps Google sell advertising.

One of the other Google features in fighting disinformation will be a US$10m campaign to support global digital information literacy.

"We know that success can only be achieved by working together, and we look forward to collaborating with the news industry to build a stronger future for journalism".